Mea Hana Paʻi - Evan Spiegel

He mau makua waiwai kona. No laila, ʻaʻole i kūkulu ʻia kāna ʻoihana e like me ke kumumanaʻo "mai nā lole lole i ka waiwai a me ka miliona miliona." Malia paha ʻo ka waiwai a me ka maikaʻi i ulu ai ʻo ia ka mea i hoʻoholo i kāna mau hoʻoholo ʻoihana, i ka wā i hōʻole maʻalahi ai ʻo ia a me ke kānalua ʻole a i ʻole ka pilikia i nā piliona o nā makana.

CV: Evan Thomas Spiegel

Ka lā a me kahi i hānau ai: 4 Iune 1990

Los Angeles, USA

wahi kūkahi: Brentwood, Los Angeles (USA)

Nā Nationality: Amerikanana

Kūlana ʻohana: Kuokoa

Laki: $6,2 biliona (e like me Malaki 2017)

Helu ke kanaka: [pale ʻia ka leka uila]

Hoʻonaʻauao: Ke Kula ʻo Crossroads for Arts and Science (Santa Monica, USA); Ke Kulanui ʻo Stanford (USA)

ʻO kahi ʻike: ka mea hoʻokumu a me ka Luna Nui o Snap Inc. - ka mea nona ka ʻoihana Snapchat

Nā manaʻo: puke, wikiwiki

kaʻa

Ua hānau ʻia ʻo ia ma Iune 4, 1990 ma Los Angeles. ʻO kona mau mākua, nā loio kaulana ʻelua, hāʻawi iā ia i kahi wā kamaliʻi mālama ʻole i ka waiwai a me ka hoʻonaʻauao maikaʻi loa. Ua aʻo ʻo ia ma ke kula kaulana ʻo Crossroads no nā ʻoihana a me nā ʻepekema ma Santa Monica, a laila komo i kekahi o nā kula maikaʻi loa o ka honua - ke Kulanui ʻo Stanford. Eia naʻe, e like me Bill Gates lāua ʻo Mark Zuckerberg, ua haʻalele ʻo ia i kāna mau haʻawina hanohano me ka kānalua ʻole i ka wā i loaʻa mai ai ʻo ia a me kāna mau hoa hana i kahi manaʻo maʻamau ...

ʻAʻole maopopo ka poʻe ʻelemakule

ʻO Snapchat kēlā manaʻo. ʻO ka app, i hoʻomohala ʻia e Evan a me kāna mau hoa hana (ma lalo o ka hui o ka inoa like, i hoʻokumu ʻia ma 2011 a kapa hou ʻia ʻo Snap Inc. ma 2016), ua lilo koke i mea kaulana a puni ka honua. I ka makahiki 2012, ua hoʻouna nā mea hoʻohana i ka awelika o 20 miliona mau memo (snaps) i kēlā me kēia lā. I hoʻokahi makahiki ma hope mai, ua hoʻonui ʻia kēia helu a ma 2014 ua hiki i 700 miliona. I Ianuali 2016, hoʻouna nā mea hoʻohana i ka awelika o 7 biliona snaps i kēlā me kēia lā! Hāʻule ka manawa i kona mau kuli, ʻoiai pono e ʻae ʻia ʻaʻole ia he mea kupanaha loa. He paʻakikī ka poʻe e hoʻomaopopo i ke ʻano o ka kaulana o Snapchat - nā noi no ka hoʻouna ʻana i nā kiʻi ma hope o 10 kekona ... nalo. ʻAʻole i "loaʻa" ka manaʻo i ke kumu kula Stanford, a ʻaʻole hoʻi i loaʻa i ka nui o nā hoa hana o Evan. Ua wehewehe ʻo ia a me nā mea hoihoi app ʻē aʻe ʻo ke kumu o ka manaʻo e hoʻomaopopo i nā mea hoʻohana i ka waiwai o ke kamaʻilio. volatility. Ua hana ʻo Spiegel i kahi mea hana e hiki ai iā ʻoe ke ʻike i nā mea e hana nei me kahi hoaaloha ke ala mākou i ke kakahiaka, a i ʻole kaʻana like i kekahi manawa ʻakaʻaka me kahi hoaaloha ma ke ʻano o kahi wikiō pōkole e kokoke ana e nalowale no ka mea ʻaʻole maoli. . pono e mālama. ʻO ke kī i ka holomua o Snapchat ke hoʻololi nei i ka schema. Ma keʻano laulā, ua hoʻokumu mua ʻia nā pūnaewele memo a me nā ʻoihana pūnaewele ma ke kamaʻilio kikokikona. Ua hoʻoholo ʻo Spiegel a me nā mea hoʻokumu o ka hui e alakaʻi ʻia kā lākou app, i kapa ʻia ʻo Picaboo, e nā kiʻi ma mua o nā huaʻōlelo. Wahi a ka poʻe paʻa, ke hoʻihoʻi nei ʻo Snapchat i ka pilikino a me ka palekana i nalowale i ka pūnaewele - ʻo ia hoʻi, he aha nā pūnaewele pūnaewele i kūkulu mua ʻia, ma mua o ka hāʻule ʻana o nā mea hana o Facebook a me Twitter i ka hoʻowalewale e hana i kahi Google hou a hoʻomaka e loaʻa nā mea hoʻohana. . ma kekahi kumukuai. Hiki iā ʻoe ke ʻike i ka ʻokoʻa inā hoʻohālikelike ʻoe i ka helu awelika o nā hoaaloha ma kahi pūnaewele. Ma Facebook, he hui ia o 150-200 mau hoa pili a mamao, a kaʻana like mākou i nā kiʻi me kahi hui o 20-30 mau hoaaloha.

Ua kī ʻo Zuckerberg i ka ʻōpala

ʻO wai ka mea nāna i hana maoli iā Snapchat, aia nā ʻano like ʻole. ʻO ka mea mana loa i ʻōlelo ʻia ua waiho ʻia ka manaʻo no ka app e Spiegel ma ke ʻano he papahana ma ke ʻano o kāna noiʻi. Ua kōkua ʻo Bobby Murphy lāua ʻo Reggie Brown iā ia e kūkulu i ka mana mua o ka app.

ʻO Evan Spiegel lāua ʻo Mark Zuckerberg

Wahi a kekahi manaʻo, ua hānau ʻia ka manaʻo i ka wā o ka pāʻina fraternal, a ʻo kāna mea kākau ʻaʻole ʻo Evan, akā ʻo Brown. Ua ʻōlelo ʻia ua noi ʻo ia i 30% stake, akā ʻaʻole ʻae ʻo Evan. Ua lohe ʻo Brown i ke kamaʻilio ʻana me kāna hoa hana e hoʻolālā ana ʻo Evan e kipaku iā ia mai ka hui. I ka manawa i noi ai ʻo Spiegel iā ia e patent iā Snapchat, ua hoʻoholo ʻo Brown e hoʻohana i ke kūlana i kona pono ma ke kau inoa mua ʻana ma nā wahi āpau ma ke ʻano he mea waiwai nui loa. Ma hope koke iho, ua kāpae ʻo Evan iā ia mai ka ʻike mai ka hui, e hoʻololi ana i nā ʻōlelo huna i nā pūnaewele āpau, nā kikowaena a me ka haki ʻana i ka pilina. Ua hoʻohaʻahaʻa ʻo Brown i kāna mau koi a ʻōlelo ʻo ia e maikaʻi me ka 20% stake. Akā, ua hoʻopau loa ʻo Spiegel iā ia, me ka hāʻawi ʻole iā ia i kekahi mea.

ʻO Mark Zuckerberg, ka mea nāna i hoʻokumu iā Facebook i kekahi mau makahiki ma mua ma lalo o nā kūlana like, ua hoʻāʻo pinepine e kūʻai aku iā Snapchat. I ka hoʻomaka, hāʻawi ʻo ia i hoʻokahi piliona kālā. Ua hōʻole ʻo Spiegel. ʻAʻole ʻo ia i hoʻowalewale ʻia e kekahi noi - 3 biliona. Ua paʻi kekahi poʻo, akā ʻaʻole pono ʻo Evan i ke kālā. Ma hope o nā mea a pau, ʻaʻole like me Zuckerberg, ʻo ia ka "waiwai home." Eia naʻe, ua ʻae nā mea hoʻopukapuka hou o ka hui, me Sequoia Capital, General Atlantic a me Fidelity, me ka mea nāna i hana iā Snapchat, ʻaʻole me Zuckerberg, nāna i hoʻohaʻahaʻa pono iā ia.

I loko o 2014, nā luna ʻē aʻe me ka ʻike ma. Eia nō naʻe, ʻo ka mea hoʻoikaika koʻikoʻi ʻo ia ka hana o Imran Khan i Dekemaba 2014. ʻO ka mea panakō nāna i hoʻopaʻa inoa i nā pilikua e like me Weibo a me Alibaba (ka mea hoʻomaka nui loa i ka mōʻaukala) ʻo ia ke alakaʻi o ka hoʻolālā ma Snapchat. A ʻo Khan ka mea ma hope o ka hoʻopukapuka ʻana ma Evan, ka mogul e-commerce Kina ʻo Alibaba, nāna i kūʻai i nā ʻāpana no $200 miliona, e koi ana i ka waiwai o ka hui i $15 biliona. ʻAʻohe mea e pakele ai mai ka hoʻolaha ʻana, akā ʻike ʻia ka hoʻolaha mua ma Snapchat ma ʻOkakopa 19, 2014 wale nō. He hale kiʻi kiʻi ʻoniʻoni kūikawā 20-kekona ia no Ouija. Ua hōʻoia ʻo Evan e hāʻawi nā hoʻolaha i kāna app i ka ʻike ma ke ʻano leʻaleʻa a hoihoi. Ma 2015, ua mākaʻikaʻi ʻo ia i nā ʻoihana hoʻolaha nui a me nā mea kūʻai aku nui, e wehewehe ana i ka hiki ke noho ma Snapchat. Loaʻa ka lure i nā poʻe ʻōpio 14-24 mau makahiki i pili pono i ka app a hoʻolilo i ka awelika o 25 mau minuke i kēlā me kēia lā. He waiwai nui kēia no ka hui, no ka mea, he nani loa kēia hui, ʻoiai ʻaʻole maʻalahi ia i ka hapa nui o nā mea hoʻolaha.

ʻEkolu hapahā o nā kaʻa kelepona hele mai Snapchat

Ma US, hoʻohana ʻia ʻo Snapchat e 60% o nā mea nona nā kelepona mai 13 a 34 mau makahiki. ʻO ka mea hou aku, 65% o nā mea hoʻohana a pau - hoʻolaha lākou i nā kiʻi a me nā wikiō i kēlā me kēia lā, a ʻo ka huina o nā wikiō i nānā ʻia ma mua o ʻelua piliona i ka lā, ʻo ia ka hapalua o ka mea a Facebook. Ma kahi o ʻumi mau mahina i hala aku nei, ua ʻike ʻia ka ʻikepili mai ka mea hoʻohana kelepona Pelekane ʻo Vodafone ma ka pūnaewele, e like me Snapchat ke kuleana o ʻekolu hapaha o ka ʻikepili i hoʻouna ʻia i nā noi kamaʻilio āpau, me Facebook, Whatsapp, etc.

Snap Inc. Ke keʻena nui

ʻO ka manaʻo o ke poʻo o Snap Inc. no kekahi manawa e pili ana i ka hōʻike ʻana he hiki ke lilo ʻo Snapchat i mea koʻikoʻi. ʻO kēia ka pahuhopu o ka papahana Discover i hoʻokuʻu ʻia ma 2015, kahi pūnaewele me nā hōʻike wikiō pōkole i hāʻawi ʻia e CNN, BuzzFeed, ESPN a i ʻole Vice. ʻO ka hopena, ua loaʻa iā Snapchat ka ʻike hou aʻe i nā maka o nā mea hoʻolaha hoʻolaha, i kōkua i ka hopena o nā ʻaelike mua. I kēlā me kēia hihia, ʻaʻole hiki ke kapa ʻia ka hōʻike ʻana o nā ʻoihana ma Snapchat he hoʻolaha maʻamau - ʻo ia ke kamaʻilio ma waena o ka brand a me kahi mea kūʻai aku, ka launa pū ʻana, e huki iā lākou i ka honua o ka mea hana. I kēia manawa, hoʻohana nui ʻia ʻo Snapchat i ka ʻoihana kelepona a me nā ʻoihana meaʻai, e mālama ana i nā mea hoʻohana mua, ʻo ia hoʻi, nā mea hoʻohana mua e ʻimi i nā paepae hou a hoʻonohonoho i nā ʻano.

Ua hoʻokumu ʻo Spiegel iā Snap Inc. aia ma kahi kokoke i Muscle Beach ma Los Angeles, i lilo i mea kaulana i nā makahiki 70, incl. na Arnold Schwarzenegger. ʻO ke keʻena nui o ka hui he hale papa ʻelua, hoʻokahi o nā hale he nui i hoʻolimalima ʻia e nā hui ma Venice, Los Angeles County. He nui nā paka skate a me nā hale kūʻai liʻiliʻi ma ka wahi ma ke alanui moana. Ma nā paia o ka hale hiki iā ʻoe ke ʻike i nā kiʻi kiʻi nui me nā kiʻi o nā mea kaulana e kahi mea pena kūloko e peʻe ana ma lalo o ka pseudonym ThankYouX.

Hōʻike makeke kūʻai

I ka makahiki 2016, ua lohi nui ka ulu ʻana o nā mea hoʻohana hou, a ua hoʻomaka nā mea hoʻopukapuka e koi mai ka hui ʻo Evan. papa inoa ma ka waihona kālā. No ka hana ʻana i kēia, ua hoʻolimalima ka hui iā Goldman Sachs a me Morgan Stanley. ʻO ka hoʻolālā e hele i ka lehulehu ma Malaki 2017 e hopu i ka boom ʻAmelika. Ua hopohopo ka poʻe hoʻopukapuka ʻo Snap Inc. ʻAʻole ia i kaʻana like i ka hopena o Twitter, ka mea i hana ʻole i ke kūkulu ʻana i kahi kumu hoʻohālike e hoʻomau i ke kālā a lilo i 2013 biliona kālā i kāna mākeke mākeke mai kona hoʻomaka ʻana i Nowemapa 19. (58%). ʻO ka hoʻomaka, e like me ka mea i hoʻolālā ʻia, i hana ʻia ma Malaki 2, 2017, ua kūleʻa loa. ʻO ke kumukūʻai i kūʻai aku ai ka hui i 200 miliona mau ʻāpana ma mua o ka hoʻolaha ʻana i ka lehulehu he $17 wale nō. ʻO ia hoʻi, ʻoi aku ma mua o $ 8 i ka loaʻa kālā no kēlā me kēia mahele. Snap Inc. ua hoʻonui i $ 3,4 biliona mai nā mea hoʻopukapuka.

ʻO ka New York Stock Exchange ma ka lā hoʻomaka o Snap Inc.

Ua piʻi aʻe ʻo Snapchat i luna o ka liona a manaʻo e hoʻokūkū me nā pūnaewele nui loa o kāna ʻano e like me Facebook a me Instagram. Hōʻike nā ʻikepili hou loa he aneane 1,3 biliona mau mea hoʻohana i ka pūnaewele o Mark Zuckerberg i kēlā me kēia lā, a ʻo Instagram he 400 miliona mau mea hoʻohana, ʻewalu a ʻoi aku ka nui o ka nui o ka nui o Snapchat. Snap Inc. ʻAʻole ʻo ia e loaʻa kālā mai kēia ʻoihana - i nā makahiki ʻelua i hala iho nei, ua nalowale ka ʻoihana ma kahi o hoʻokahi piliona kālā i nā poho ʻupena. ʻOiai i loko o ka stock prospectus Spiegel, a i ʻole, ua kākau pololei kāna mau loiloi: "ʻAʻole loa e lilo ka ʻoihana i mea waiwai".

Ua pau ka leʻaleʻa a e nīnau koke ana nā mea kuleana e pili ana i ka loaʻa kālā. Pehea e hoʻokō ai ʻo Evan Spiegel, 27 makahiki i kāna kuleana ma ke ʻano he poʻo o kahi hui lehulehu me nā mea kuleana, kahi papa alakaʻi, kaomi i ka loaʻa a me nā ʻāpana, etc.? E ʻike koke paha mākou.