ʻO kā mākou mau waiwai: Ka Mana o kahi Kūlana Kūikawā
Ma Shake Shack, ʻo nā limahana hauʻoli ke kī i ka hana ʻana i nā mea kūʻai hauʻoli.
Nui nā ʻokoʻa ma waena o Shake Shack a me Chapel Hill Tire. Ke kūʻai aku nei ʻo Shake Shack i nā burger a me nā lulu. Hana mākou i nā kaʻa.
Ua hoʻokumu ʻia ʻo Shake Shack i ka makahiki 2004. Ua hana mākou mai ka makahiki 1953.
Ua maikaʻi nā makahiki ʻelima i hala no Chapel Hill Tire; Ua wehe mākou i ʻekolu mau hale kūʻai hou a hoʻonui i Raleigh. ʻOi aku ka maikaʻi o Shake Shack, me ke kūʻai ʻana mai $217 miliona ma 2014 a i $672 miliona ma 2019.
Eia naʻe, hoʻokahi mea e hoʻohui iā mākou. Lawe ʻo Shake Shack i kahi ala e hoʻokele i kāna ʻoihana. A pēlā pū mākou.
Manaʻo ka Luna Nui o Shake Shack ʻo Randy Garutti, ʻo ka hapa nui o ka ulu ʻana o kāna ʻoihana e hele mai ana mai nā limahana e hele i luna a ma waho. "Kalimakūmākahi pākēneka o nā limahana," kāhea ʻo ia iā lākou. He mau lālā pumehana, aloha, hoʻoikaika, mālama, ʻike iā lākou iho a me ka naʻauao. ʻO ka 51 pakeneka he hōʻailona ia o nā mākau manaʻo e pono ai ke kūleʻa i ka hana; ʻO 49 pakeneka e wehewehe i nā mākau loea e pono ai.
He kanalimakūmākahi pākēneka o nā limahana e hoʻoikaika nei i ka hopena hoʻokūkū, hoʻokipa maikaʻi a hoʻonui i kā mākou moʻomeheu a hoʻomohala ikaika iā mākou iho a me ka brand, "wahi a Garutti i ka hālāwai ninaninau me QSR magazine.
ʻAʻole hiki iā ʻoe ke hoʻopunipuni i kou ala e huki ai i ka 51 pakeneka. Wahi a Garutti, loaʻa iā ʻoe ma ka uku ʻoi aku ka nui o ka uku, ʻoi aku ka maikaʻi, a ʻoi aku ka maikaʻi o ka mālama ʻana ma ka laulā. No ka mea Ua ʻike ʻo Danny Meyer, ka mea nāna i hoʻokumu iā Shake Shack, he nui nā ʻoihana i ʻoi aku ka maikaʻi ma ka lawelawe mea kūʻai aku ma ka papa inoa o nā "wahi maikaʻi loa e hana ai."
"ʻAʻole hiki iā mākou ke ʻae aku," wahi a ka pelekikena a me ka mea nona ka Chapel Hill Tire ʻo Mark Pons. "ʻAʻole hiki iā ʻoe ke loaʻa kahi ʻike mea kūʻai aku me ka ʻole o kahi limahana hauʻoli."
Ke nānā nei i mua, wānana ka hoʻokele Shake Shack e ʻoi aku ke kūʻai aku o ka ʻoihana ma mua o $ 891 miliona ma ka hopena o 2021. A ke manaʻoʻiʻo nei mākou ʻo kā lākou ʻano ikaika e pili ana i ka poʻe i ko lākou ikaika nui i kā lākou hana e hoʻokō ai i kēia milestone.
"Aia mākou i kahi ʻoihana alakaʻi i ka poʻe," i haʻi aku ai ʻo Meyer i ka makasina QSR. "ʻO kēia ka mea a mākou e hana ai i ʻoi aku ka maikaʻi ma mua o kekahi, a ʻo ia ke ʻano o kā mākou e hoʻomau ai i ka hoʻopukapuka ʻana i nā makahiki he mau makahiki mai kēia manawa he mau hale ʻaina mākou e kū kokoke ana i nā alakaʻi nui. Akā ʻaʻole ia e maʻalahi."
"Pono," wahi a Pons. "ʻAʻole maʻalahi. ʻO ka loaʻa ʻana o ka hoʻonohonoho pono o nā waiwai he hoʻomaka wale nō. Pono ʻoe e kūkulu i kāu moʻomeheu e pili ana i kēia mau waiwai. Loaʻa iā mākou ma Chapel Hill Tire nā kumu waiwai ʻelima: hoʻoikaika no ka maikaʻi, mālama kekahi i kekahi e like me ka ʻohana, ʻae i kā mākou mea kūʻai aku a me kekahi, e mahalo a kōkua, a lanakila ma ke ʻano he hui. I kēlā me kēia pule e nānā mākou i hoʻokahi waiwai a kūkākūkā ka hui pehea e hiki ai iā mākou ke hoʻokō i nā mea āpau a mākou e hana ai.
"No ka laʻana, ua loaʻa i kekahi o kā mākou limahana i kahi manawa maʻamau e ola i kā mākou waiwai o ka ʻōlelo ʻae i nā mea kūʻai aku," wahi a Pons. "Ua kāhea ka mea kūʻai aku i ka hale kūʻai a nīnau mai inā hiki iā mākou ke kiʻi i kāna lāʻau lapaʻau. Ke noʻonoʻo nei i kēia waiwai a ʻike ʻo ia ʻaʻohe ona wahi ʻē aʻe e huli ai, ua ʻae ka limahana e lawe i ka lāʻau lapaʻau.
"Ke manaʻoʻiʻo nei mākou he mea hoʻonaʻauao maikaʻi kā mākou mau waiwai. Pono kēia ʻoihana i ka maʻalahi. No ka pane ʻana, hāʻawi mākou i nā limahana e hana i nā hoʻoholo, "i ʻōlelo ai ʻo Pons, "a inā hiki iā ʻoe ke hoʻohana i kā mākou mau kumu waiwai ʻelima e pane i kāu hoʻoholo ʻana, maikaʻi ʻoe."
Hoʻi i nā kumuwaiwai
